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  <url>
    <loc>https://www.realuserexperience.com/home</loc>
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    <lastmod>2022-01-25</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610574776912-BJ7DEHCH75RNEKMMIHZS/Paul%C3%A9+Wood%2C+User+Experience+Designer</image:loc>
      <image:title>Home</image:title>
      <image:caption>Paulé Wood, User Experience Designer</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610498578729-VJ46034PCLK89O17MWTE/amazon-fire-phone-021_verge.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>Jeff Bezos presents the Kindle reading experience, which I designed, at the launch of the Fire Phone.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610497922469-UQI2ZNHJOBAEPPS0E2YK/Mapping+sensor+and+blockchain+system+complexity+for+Transparent+Path+supply+chain+real-time+visibility+software</image:loc>
      <image:title>Home</image:title>
      <image:caption>Mapping a sensor and blockchain system for Transparent Path’s real-time supply chain visibility software.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610851530231-LGYNGBSZIWU7BXK88NQ4/Card+sorting+exercise+for+consumer+needs+and+desires</image:loc>
      <image:title>Home - Transparent Path: Upgrading the food supply chain</image:title>
      <image:caption>Razor-thin margins. Paper records and fax machines. Records systems that were built 15-25 years ago. When foodborne illness triggers a recall, forensic research can take weeks or even months. How can we trust our food? And how can we prevent $1 trillion of food sent directly from farms to landfills? I am a co-founder and Director of Experience of a startup that will upgrade the food supply system with three technologies: secure IoT sensors, gathering clean product data and auditing it at the edge, powering predictive algorithms to anticipate supply chain issues before they happen.</image:caption>
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      <image:title>Home - Amazon Global Logistics: Worldwide scope, hyperlocal delivery</image:title>
      <image:caption>Thousands of crowdsourced drivers from all over the world, non-normalized addresses, and cultural and urban idiosyncrasies: I was brought on as a Senior User Experience Lead to help them expand last-mile delivery service into markets in USA, UK, Germany, and India. I designed consistent, optimized experiences for Amazon Flex, Seller Flex, Ship-with-Amazon, Amazon Pay and other programs. I had to quickly understand the delivery landscape and system breakdowns – both physical and digital – then worked across many teams in AMZL on improvements.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610852461296-IH6E8QE4CLHBMSM5A271/Affinity%2Bmapping%2Bwas%2Bone%2Bof%2Bthe%2Bexercises%2BI%2Bconducted%2Bwith%2BEarth%2BEconomic%2527s%2BEVT%2Bsoftware%2Bteam</image:loc>
      <image:title>Home - Earth Economics: Using design thinking and persuasive storytelling with economists</image:title>
      <image:caption>Earth Economics is a nonprofit world leader in natural capital valuation. Scientific and data-driven, Ecosystem Services Valuation provides insight to inform and inspire sustainable decisions that improve outcomes for people, businesses, communities, and natural resources.  I was the Lead User Experience Designer and Researcher and spent many hours with the economists and analysts observing and documenting complex workflows, then translated those findings into a simplified UI that supported analysis of data. Our rallying cry was: How can we make this better than Excel?"</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611715272364-G2C04OBW5XAK3ZBD704S/TMo-611_Process.jpg</image:loc>
      <image:title>Home - User-Centered Design</image:title>
      <image:caption>15+ years using evidence-based, human-centered design principles for digital, physical, and hybrid experiences A belief that everything is a user experience, including interactions with teammates and stakeholders Extensive experience researching and defining complex problem spaces, complemented by a suite of UX design skills such as diagramming, wireframing, and prototyping Emphasis on cross-disciplinary problem-solving Strong believer in Agile and Lean UX methodologies</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611714404270-YW9S28HTBV8H11JY61KT/headway-5QgIuuBxKwM-unsplash.jpg</image:loc>
      <image:title>Home - Empathetic communication</image:title>
      <image:caption>Years of successful collaboration with co-located and geographically distributed teams Empathetic, active listening with research participants as well as team members Extensive experience advocating the value of design thinking in large organizations Facilitator of diversity and equity workshops in partnership with Holistic Resistance, a black-led racial justice nonprofit</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611715196592-71U08J5TNV643LATSDCU/Leadership+with+teams</image:loc>
      <image:title>Home - Leadership and vision</image:title>
      <image:caption>Persuasive and well-spoken, with public speaking experience Over two decades of director-level leadership positions interspersed with hands-on projects Experienced in leading design efforts in large projects from research and discovery through to prototyping, testing, and delivery Mentor to designers and early-career professionals, plus three years of coaching using Agile and UX inspired tools</image:caption>
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  </url>
  <url>
    <loc>https://www.realuserexperience.com/about</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-01-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610767278405-54J8USF6J5VQUPH1EX6W/Paul%C3%A9+Wood%2C+User+Experience+Design</image:loc>
      <image:title>About</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611708899669-QZ3FYHMH4X728BP2GVVT/Paul%C3%A9+on+the+Great+Wall</image:loc>
      <image:title>About</image:title>
      <image:caption>Paulé on the Great Wall in China, 2019</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611708926343-GBFE1YJUP15VXP0VQ8S2/Paul%C3%A9%2C+captain+of+a+narrowboat</image:loc>
      <image:title>About</image:title>
      <image:caption>Paulé, captain of a narrowboat in southern England, 2019</image:caption>
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    <image:image>
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      <image:title>About</image:title>
      <image:caption>Team #WeLive’s 10,000 mile route, 1/3 of the globe, for the 2016 Mongol Rally</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611712828444-K5QTIIRX0VNAG7VOS145/Car+camping+in+Mongolia</image:loc>
      <image:title>About</image:title>
      <image:caption>Camping in Mongolia with our convoy</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611712952670-GQC6QQZVD790RREXBSGM/Fixing+the+suspension+in+Uzbekistan</image:loc>
      <image:title>About</image:title>
      <image:caption>Me and some local dudes fixing the car in Uzbekistan</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611712990372-TM86Z37QVF8XUXKQEWNQ/Me+and+Fordnando%2C+the+Ford+Fiesta</image:loc>
      <image:title>About</image:title>
      <image:caption>Me in Mongolia on the roof of Fordnando, the Ford Fiesta I drove from Scotland to Mongolia</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611713025300-B0T0PJI9Q9EMSBBO04ZU/Team+%23WeLive+at+the+finish+line</image:loc>
      <image:title>About</image:title>
      <image:caption>Team #WeLive at the finish line in Siberia, just north of Ulaan Bataar, Mongolia</image:caption>
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      <image:title>About</image:title>
      <image:caption>Douglas Fur, the Handsome Man</image:caption>
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      <image:title>About</image:title>
      <image:caption>Me and Mr Fur</image:caption>
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    <lastmod>2024-03-05</lastmod>
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      <image:caption>Transparent Path: Upgrading the food supply chain</image:caption>
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      <image:caption>Amazon Last Mile: Worldwide scope, hyperlocal delivery</image:caption>
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      <image:caption>Earth Economics: Using design thinking with economists and academics</image:caption>
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      <image:caption>Transparent Path: Upgrading the food supply chain</image:caption>
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      <image:caption>Amazon Last Mile: Worldwide scope, hyperlocal delivery</image:caption>
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      <image:caption>Earth Economics: Using design thinking with economists and academics</image:caption>
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      <image:title>Work</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611023683348-KQZ61MNBL4OUBE32D85G/logo-pcmag</image:loc>
      <image:title>Work</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611023779599-Q377TDMFGHB5LVK00Z7P/logo-SharePoint</image:loc>
      <image:title>Work</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611023894398-Y7CME90N75YQUVD3T0KF/logo+-+TMobile</image:loc>
      <image:title>Work</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611024051743-309CMOYQDWR928CGJ4MB/logo-Y%26R</image:loc>
      <image:title>Work</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611023218819-15ISN3UPHVTYG88T4IXO/logo+-+Blink</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611023310032-YD1V9IIZVEV72TU0AG0X/logo-DrPepper</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611023454802-LV4VXOQCZZRKDPZJQEQG/logo-Hilton</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611023545295-7124RWVAV4O5041YSLPP/logo-MacWEEK</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611023698170-T9E0Z9Y1WEOUCJISNXAU/logo-Pfizer</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611023796080-5EYF6CCLV303TXW29I2Y/logo-socrata</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611023915403-4C4NL0SYLBKPLQG6POWL/logo-Travelport</image:loc>
      <image:title>Work</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611024071356-46OK9YAIGCEUBH6FXP5C/logo+-+Ziff+Davis+Media</image:loc>
      <image:title>Work</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.realuserexperience.com/transparent-path</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-01-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610847555742-YLBCKR44KVZGT4533MRM/Transparent+Path+end-to-end+system+diagram</image:loc>
      <image:title>Transparent Path Case Study</image:title>
      <image:caption>Transparent Path end-to-end collaboration to reduce risk and loss</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610917471150-T0Q43ZEOLSNVLYEWUDQL/Our+first+pilot+with+an+apple+producer+in+Michigan</image:loc>
      <image:title>Transparent Path Case Study</image:title>
      <image:caption>Our first pilot with an apple producer in Michigan. The blue bubble represents acceptable route deviation. This driver went a bit afield at the end.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610831798564-0GZ0WCB4CZ4J8TN3P77J/Interviewing+food+producers+at+local+farmer%E2%80%99s+markets</image:loc>
      <image:title>Transparent Path Case Study</image:title>
      <image:caption>Interviewing food producers at local farmer’s markets</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610848793804-6VZCTHIOBPJLH76P3L24/Paper+prototype+user+testing</image:loc>
      <image:title>Transparent Path Case Study</image:title>
      <image:caption>Paper prototype user testing</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610831877821-TQI66IINSOVH68VBXVPU/User+flow+for+the+chocolate+supply+chain</image:loc>
      <image:title>Transparent Path Case Study</image:title>
      <image:caption>User flow for the chocolate supply chain from the fourth General Assembly cohort</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610831943990-LMCOI4108CLS3KOVEGNV/Journey+map+for+the+chocolate+supply+chain</image:loc>
      <image:title>Transparent Path Case Study</image:title>
      <image:caption>Journey map for the chocolate supply chain from the fourth General Assembly cohort</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610832194718-VFGLYF7PEIAHBRX8BY7X/Journey+map+for+alerts</image:loc>
      <image:title>Transparent Path Case Study</image:title>
      <image:caption>Journey map for alerts from the fifth General Assembly cohort</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610832224144-Z18CX0DS8PK7ASN41FH3/Journey+map+for+alerts</image:loc>
      <image:title>Transparent Path Case Study</image:title>
      <image:caption>Journey map for alerts from the fifth General Assembly cohort</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610832330945-Y9NYECMBGCVL7V6257CB/Wireframe+for+the+risk+mitigation+platform+dashboard</image:loc>
      <image:title>Transparent Path Case Study</image:title>
      <image:caption>Wireframes for the risk mitigation platform dashboard from the third General Assembly cohort</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610832362851-P0V6ES74JJ1QDINA8GY8/Wireframes+for+real-time+tracking+on+the+platform+dashboard</image:loc>
      <image:title>Transparent Path Case Study</image:title>
      <image:caption>Wireframes for real-time tracking on the platform dashboard from the third General Assembly cohort</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.realuserexperience.com/amazon-last-mile</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-01-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610945301436-OYQKNQF78PUYAXX3K1W1/A+motorcycle-based+DSP+dispatcher</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>A motorcycle-based DSP dispatcher describes the issues he has with the app and dispatch software in his mobile, low-bandwidth environment</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610945548758-YZ170BYU58QNN9UVIAQE/20170104_132350.jpg</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>A DSP driver sorts packages to be delivered while an Amazon Product Manager observes</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610945675614-1U8JGCSI7QTIH2MGCGT7/Simulation+of+the+Flex+app+in+the+bright+sun</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>Simulation of the Flex app in the bright sun</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610945882031-5TW9KXDAZPE8TAM07STO/An+I+Have+Space+location+in+Bangalore</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>Contextual research at an I Have Space location in Bangalore</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610946109886-20VXZWIWXDDZYIDTDCKR/Dispatch+at+a+DSP+station+in+Delhi</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>Dispatch at a DSP station in Delhi</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610946032649-T17LNGUZ309KQO1VC7YQ/I%2BHave%2BSpace%2Bneighborhood%2Bdelivery</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>Paper is more trusted as a physical record, and voluntary digital adoption was low</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610946279405-X9GLSN2OOMS00YDS5P8A/Package+intake+at+a+DSP+station+in+Delhi</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>Package intake at a DSP station in Delhi, with a mix of digital and paper package management</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610946590672-3PPMY6L3AJ9RHXI0GID8/UK+Flex+drivers+sort+packages+in+the+corner+of+a+fulfillment+center</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>UK Flex drivers sort packages in the corner of a fulfillment center</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610946743323-JLKDKVKQ5DQ5Y6S2LPOC/UK+Flex+drivers+use+a+fulfillment+center+parking+lot+to+load+their+cars</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>UK Flex drivers use a fulfillment center parking lot to load their cars</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610946900306-E6SSAWJF5KWMD3TG48AH/A+%E2%80%9Cstationless+station%E2%80%9D+on+33rd+St+in+Manhattan</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>Sorting packages in a box truck and on the sidewalk at a “stationless station” on 33rd St in Manhattan, New York City</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610947077173-2LHEU1ZE5CK2V589G0P0/Dispatch+at+a+%E2%80%9Cstationless+station%E2%80%9D+on+33rd+St+in+Manhattan</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>Dispatch at a “stationless station” on 33rd St in Manhattan</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610947635119-WLDW54LBORC9CHMOFOZA/Delivery+station+whiteboard+with+personnel+assignments</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>Delivery station whiteboard with personnel assignments which we used to create recommendations for new station UI</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610947732097-96SR4KTEO0SCBJDGR3PW/Delivery+station+whiteboard+with+process+maps</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>Delivery station whiteboard with process maps which we used to create recommendations for new station UI</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610947223853-OK0ISB2653ADXEJ1P0H9/A+%E2%80%9Cpostcard%E2%80%9D+from+an+I+Have+Space+visit+in+Delhi</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>A “postcard” from an I Have Space visit in Delhi which was used to educate the team back in Seattle on the realities of the delivery landscape in India</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610947961898-NT37ENQ8KMCQNR5UOCYZ/The+Station+Package+journey</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>The Station Package journey, showing where improvements could be made for Station 2.0</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610948301978-YSNW29TPPG9GODURJ2TK/Station+2.0+presentation</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>Station 2.0 presentation showing personas and tasks</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610948341431-XGP6EU5PEH9XBYZBD0A3/Station+2.0+presentation</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>Station 2.0 presentation showing role-centric design recommendations</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1610948090651-JQQQB2KMWTI6KI7TWY74/2017+retrospective+with+the+product+and+engineering+team</image:loc>
      <image:title>Amazon Last Mile Case Study</image:title>
      <image:caption>2017 retrospective with the product and engineering team, plus 2018 planning</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.realuserexperience.com/tmobile</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-01-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611014877083-ZA9RP8OF6J3QPIG3K8S0/Whiteboard+ideation+at+the+T-Mobile+Creation+Center</image:loc>
      <image:title>T-Mobile</image:title>
      <image:caption>Whiteboard ideation for user flows</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611014998636-O6RFSHXVCWPTWM1VAPSY/Feature+mapping+at+the+T-Mobile+Creation+Center</image:loc>
      <image:title>T-Mobile</image:title>
      <image:caption>Feature mapping “humane” mobile communication</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611015237941-VMAS60II3T7BZMG14GEG/Feature+iteration+for+contextual+calling</image:loc>
      <image:title>T-Mobile</image:title>
      <image:caption>Feature iteration for contextual calling</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611015342846-571R30PFNY1XR8MAF0FO/Capturing+feature+details+during+a+brainstorming+session</image:loc>
      <image:title>T-Mobile</image:title>
      <image:caption>Capturing feature details during a brainstorming session</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611015415006-T80TWIEMTKQ375DT1YY5/Gemini+%22centric%22+IA</image:loc>
      <image:title>T-Mobile</image:title>
      <image:caption>Gemini "centric" IA</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611015486763-S9PYBOEPRRU5G5GBSLRD/IA+flow+for+enhanced+text+communication</image:loc>
      <image:title>T-Mobile</image:title>
      <image:caption>IA flow for enhanced text communication</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611015660923-05L7K3M6MG0C20MSJVWR/Asynchronous+voice+wireframe+flow</image:loc>
      <image:title>T-Mobile</image:title>
      <image:caption>Asynchronous voice wireframe flow</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611015612880-V87BIIX2VWVCQ9PHA6B4/Channel+agnostic+wireframe+flow</image:loc>
      <image:title>T-Mobile</image:title>
      <image:caption>Channel agnostic wireframe flow</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611015791498-7ZXC56Z6PRD9YTDUYD5N/A+overlap+bubble+diagram+I+did+to+map+out+the+proposed+features</image:loc>
      <image:title>T-Mobile</image:title>
      <image:caption>A overlap bubble diagram I did to map out the proposed features</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611015889218-RDXTZUGQUL1B947NHVT3/Call+screen+with+%E2%80%9CReject+call+with+message%E2%80%9D+feature+that+I+proposed</image:loc>
      <image:title>T-Mobile</image:title>
      <image:caption>Call screen with “Reject call with message” feature that I proposed</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.realuserexperience.com/earth-economics</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-01-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611006226147-4SC1JHQMXEFGVM277TEA/How+natural+capital+delivers+ecosystem+services</image:loc>
      <image:title>Earth Economics Case Study</image:title>
      <image:caption>How natural capital delivers ecosystem services</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611006273752-RTS6B85Q2PDQ28JRLIQF/Natural+capital+to+ecosystem+function+to+goods+%26+services</image:loc>
      <image:title>Earth Economics Case Study</image:title>
      <image:caption>Natural capital to ecosystem function to goods &amp; services</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611006373789-7P4FU2EDN19YKFE4S02Y/Natural+capital+versus+built+capital</image:loc>
      <image:title>Earth Economics Case Study</image:title>
      <image:caption>Natural capital (such as healthy forests and oceans) versus built capital (such as water treatment plants and mechanical atmospheric CO2 removal)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611006480584-5IVTV5UAUQL7HF2LBF9E/Excel+sheets+used+by+the+analysts+for+benefit-transfer+analysis</image:loc>
      <image:title>Earth Economics Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611006517709-M7SNFVMUQ31QUZHTW96G/Excel+sheets+used+by+the+analysts+for+benefit-transfer+analysis</image:loc>
      <image:title>Earth Economics Case Study</image:title>
    </image:image>
    <image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611007529530-P9H27EMIC71CU3EOECIA/Card+sorting</image:loc>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611007627806-R2BO9LXV44AHG4AEG0W4/Card+sorting</image:loc>
      <image:title>Earth Economics Case Study</image:title>
      <image:caption>Card sorting</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611007933546-H2PGFQX458Y50PE5HF7Z/Participants+at+the+annual+2014+ESP+conference</image:loc>
      <image:title>Earth Economics Case Study</image:title>
      <image:caption>Participants at the annual 2014 ESP conference completely uninterested in the keynote speaker</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ff4fcc933f83464781ed0f6/1611008007506-NHWJYQLX4657V0YG0BL3/The+%E2%80%9Csave+the+tech+budget%E2%80%9D+Lewis+%26+Clark+themed+presentation</image:loc>
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      <image:caption>A slide from the “save the tech budget” Lewis &amp; Clark-themed presentation</image:caption>
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      <image:caption>A slide from the “save the tech budget” Lewis &amp; Clark-themed presentation</image:caption>
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      <image:caption>User personas</image:caption>
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